Interim Head of Product @ Chippio

2024 - Present

At Chippio, a Fortum-backed energy-tech scaleup, I lead product strategy and development with a mission to revolutionise Spain's energy market through innovative digital tools.

Self-employed Senior Consultant & Interim Manager @ Nimbo

2011 - Present

Independent consultant and interim manager in product and project leadership. My mission is simple: I help organisations make better decisions, move with confidence, make sh*t happen and build solutions that last.

Interim Head of PMO @ SIS

2022 - 2024

At the Swedish Institute for Standards, the non-governmental standardisation body under ISO, I led strategic initiatives to enhance project execution and alignment with organisational goals.

Head of Product @ Sesamy

2022

At Sesamy, a scaleup founded by the creators of Acast, we built and launched SaaS platforms enabling subscription and single purchase of news articles, audiobooks and podcasts.

Interim Portfolio & Project Manager @ SVT

2018 - 2021

At SVT, Sweden's public service broadcaster, I established a Project Management Office from the ground up and took ownership of the organisation's largest strategic IT project portfolio. Working closely with senior stakeholders, I helped define and drive a new IT strategy aligned with SVT's public service mission, including leading the modernisation of their media asset management infrastructure and replacing business-critical legacy systems to enable more efficient, future-proof content workflows.

Product leadership roles @ H&M

2011 - 2018

Across seven years and several product leadership roles, I drove H&M's global e-commerce expansion, scaling their online presence from 8 to 30+ markets while keeping product, tech, and business teams aligned. I led a team of 5 PMs delivering core merchandising, order, and checkout features, launched free text search on hm.com, introduced Scan & Buy in the app to boost mobile commerce, and drove the omni-channel rollout across global markets under tight timelines.

Product Manager @ Kuoni Group

2010 - 2011

At Swiss Kuoni Travel, I managed the product strategy, vision, and roadmap of group-wide e-commerce platforms for over 25 travel brands.

Project Manager @ Mogul

2007 - 2010

Led e-commerce and digital transformation projects across a range of clients and industries.

Selected projects:

• Gudrun Sjödén - Requirements & process modelling for a new e-commerce site.

• Liber - Led a distributed team to deliver a new e-commerce site.

• Swedbank - Change management in the Swedbank One Group Change Program.

• Securitas (former Niscayah) - Identity & Access Management (IAM).

• H&M - Requirements lead for a new intranet.

Corporate Trainee & Business Analyst @ Volvo Group

2004 - 2007

After participating in the Volvo Group Corporate Trainee Program, I worked on new business opportunities within sourcing and procurement and represented Volvo in a large due diligence process for a major Chinese transportation company.